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Williams Sonoma x Minimalista

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I’m not great at keeping secrets, so it’s a miracle that I was able to keep this to myself – I’m thrilled to officially announce that I’ll be partnering with Williams Sonoma to help celebrate their new curated line of home organizing products! As part of the collaboration, I’ll be sharing tips and organizing support from my book, Minimalista all month long, and well into the new year. Trying to play it cool over here…

Williams Sonoma x Minimalista Williams Sonoma is headquartered in San Francisco, where I was born and raised, and I can clearly remember flipping through their popular catalogues as a child, dreaming of a life filled with fancy waffle makers, peppermint bark, and beautiful French cookware. If someone would have told that little girl that decades later, executives from the brand would reach out and invite her to collaborate, her mind might have actually exploded.

I’m so excited to be working with their creative team on video tutorials and blog content, and I’m obsessed with the curated line which features smart storage solutions that are functional, stylish, and sustainable.

Williams Sonoma x Minimalista

As most of you already know, I have pretty strict criteria for the items I bring into my home, and I am extremely selective about which brands I partner with. I only take on opportunities that align with my mission, brand, and values. This line checks all the boxes, and I’m thrilled to help spread the word.

I was lucky enough to get an early access pass and I’ve been using this set of stacking glass containers with wooden lids to store our eco-friendly laundry detergent, wool dryer balls, and stain sticks, and this two tiered organizer for setting up olive oil, salt, pepper, garlic, shallots, and herbs next to the stovetop. The display is so inviting and lovely to look at that I might actually be inspired to cook more often. Never say never. (Jordan just said “Never”).

Williams Sonoma x MinimalistaIf you’re ready to refresh your space and simplify your life for the new year, stay tuned for a series of quick, easy projects you can tackle at home in 15-minutes or less (#15minwin). We’ll be sharing weekend wins all month long through both of our social channels, as well as a brand new interactive workshop on 1/30 to help you organize your space like a pro. In the meantime, I’m sharing some organizing tips to help you kick off the new year on the right foot on the Williams Sonoma blog.

More to come soon – follow along, and get ready for some home organizing fun! Xx Shira

P.S. For easy access, I’ve linked my favorite organizing products from the new line (the ones I use in my own home) right here.

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4 comments on “Williams Sonoma x Minimalista

  1. Mazel Tov, Shira, This . is. HUGE! You are in the big leagues and we knew you “ when” ….. Im in love w that gorgeous wood lazy susan and want to put it on counter immediately. If it is all wood, can you please ask that for the next go round so they make the flat parts where the bottles of oil stand out of a washable material so we can wash off oil rings , vinegar that drips etc? I can’t wait to see the rest of the line!!

    1. Thank you so much!! I am loving the wood and have been able to easily wipe down with a damp cloth when there are spills! Xx

  2. Congratulations! I love Williams Sonoma products. I was just visiting Chuck’s home in the sweet town of Sonoma over the weekend. The store is so lovely. With beautifully displayed products. What a great team…you and WS!

  3. Where do you get your sweet light shirts? The ones that hang in your closet on the pages of your book? Thanks. Jen.

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